Archives for: December 2007
Service levels

Tweet I just went out to do two tasks: renew my car license and buy a wedding present from a bridal registry list.  And what a difference in service between the two.  The Traffic Department with the infamous eNatis system, and Boardmans.

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old dog, new name?

Tweet Was just reading an article on AdAge that Bravo in the US are piloting a new “L” shaped ad space on TV.  I’m wondering how this is different from a traditional squeeze back?

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